If you’re an RV dealership owner, sales or finance manager, service or parts manager, bookkeeper or accountant or any other type of RV dealership leader, you’ve likely come across discussion about the problems with RV dealership software.
This article is designed to give you transparent insight into the five most common issues that RV dealership leaders have with RV dealership software, specifically dealership management software, commonly referred to as DMS. We’ll show you what the causes of the problems are and how to avoid them. While no software is a perfect solution for any RV dealership, the goal of most DMS systems is to provide a solution that integrates the main components of RV dealerships, from sales and finance to service and parts and even long-term customer relationships.
At EverLogic, we care deeply about the benefits of RV dealership software and how it can positively impact bottom lines, employee retention, efficiency, customer success, and more. In fact, we’ve made it our goal to become the best RV dealership software development company on earth. Since 2003, EverLogic has been the only DMS designed specifically for RV dealerships with no long-term commitments. Hundreds of RV dealers in the U.S. and Canada trust EverLogic to help them run their dealerships with ease. We’ve also designed our pricing to make life easier for RV dealers.
Designing software that meets every need of every RV dealership is challenging…likely impossible, simply because no two RV dealers run their businesses the same. But we’ve done our best to create software for RV dealerships that’s simple, effective, priced right, and meets most needs well. Through our conversations with hundreds of RV dealers over the years, we’ve learned what works and what doesn’t in RV dealership software.
Now we can share this information with you in hopes that you’ll have more confidence, more profit, happier employees, and completely satisfied customers at your RV dealership with the help of the right software.
The Most Common RV Dealership Software Problems And Solutions
- DMS not built specifically for RV dealerships
- DMS does not work well with current accounting system and processes
- Long-term financial commitments
- Training and support are lacking
- The value is not worth the overall cost
Learn how to leverage technology effectively in your dealership.
Top Five Problems With RV Dealership Software # 1: Software That’s Not Built For RV Dealerships
There are thousands of software solutions that RV dealers can, and often do, use.
It’s not uncommon for an RV dealership to buy customer relationship software, service department management software, sales and inventory tracking software, accounting software, and more…all to simply run their dealerships.
Unfortunately, virtually all of these piecemeal solutions are built for businesses in general and not exclusively for RV dealerships. This leads to high costs, low interconnectivity/integration, and poor overall effectiveness. In fact, your employees may completely abandon software if it doesn’t make their lives easier.
With regard to dealership management systems (DMS), there are hundreds to choose from and many of them work well for most consumer automotive dealerships, but not RV dealerships. Of the DMS solutions that are built with RV dealerships in mind, they often are also built with marine, powersports, and other types of dealerships in mind, too. RV dealerships have unique taxes, bank financing, service departments, inventory management, add-on costs, title work, multiple serial numbers, waste disposal fees, time tracking, and more. These unique issues require unique software solutions.
The truth is that there is a profound need for software designed specifically for RV dealerships…generic software will leave RV dealers left wanting, paying too much, or overcomplicating things.
What’s the solution?
The solution is simple…RV dealerships need software that is designed specifically for RV dealerships and doesn’t cut corners. We’ve learned that the most effective RV dealerships require the following in their dealership management systems:
- Simple, fast onboarding – It’s common for DMS systems like Motility, CDK Global, and IDS Astra to take several weeks or months to be up and running fully in a dealership (sometimes sooner if the onboarding is simple). EverLogic’s DMS onboarding time is 30 days, even for large dealerships.
- Accounting that makes sense – Most RV dealerships use QuickBooks. EverLogic is the only DMS that’s certified by QuickBooks and integrates directly with the desktop or online versions of QuickBooks. This saves RV dealerships hassle and time without sacrificing the use of the most effective accounting software available for dealerships of any size and complexity. Software solutions with built in accountant often lack time-saving features and functionality that comes standard with QuickBooks and other accounting specialized software like Sage Intacct or Oracle NetSuite.
- One software solution for every department – RV dealers want for customer interactions, sales, finance, inventory, parts, service, accounting and every critical back-office tasks to be integrated into one solution that’s built for RV dealers. Yes, there are other DMS solutions that claim to do this, but EverLogic is the only one that does it specifically for RV dealers. Why does that matter? One example is the connection between your accounting department, state taxes, multiple serial numbers, trade-ins, and inventory and floor plan tracking. These are uniquely connected to one another in the RV dealership space in ways that few other dealership categories have to navigate.
- Mobile tools – As the world moves away from desktop computers and toward mobile devices, RV dealers need their sales and service team members to be able to conduct more business from their mobile devices. EverLogic has mobile covered. We have a mobile technician app and mobile desking app that integrate seamlessly with the EverLogic desktop DMS.
Problem: Most software isn’t built for RV dealerships
Solution: Use a DMS that is built specifically for RV dealerships
Problem #2: Current (or prospective) DMS Does Not Have An Adequate Accounting Solution
If you’re an RV dealership, you do accounting. The range of ways that RV dealerships handle their accounting varies, but for most, software like QuickBooks is invaluable. In fact, QuickBooks Online is quickly becoming the most popular accounting software for RV dealerships because it’s relatively simple for accountants, bookkeepers, owners, managers, and tax professionals to use in collaboration with one another anywhere on earth and on mobile devices.
So what happens when you want to integrate your accounting system, such as QuickBooks, with your new or existing DMS?
Many DMS systems have built-in accounting modules. Common complaints we hear from RV dealers is that the accounting functions in their DMS are inflexible and limited. A built-in accounting module does not give them all the information they need to analyze their financials. Ad hoc reporting is limited or useless. Also, usually common accounting functions like payroll have to be completed in another program or outsourced to a third-party provider. Online banking and other productivity features are limited or non-existent.
That is…unless their DMS is properly and fully integrated with QuickBooks and QuickBooks Online.
Interestingly, some DMS systems have their own built-in accounting modules and they give users the ability to integrate with QuickBooks instead and still fall short of meeting the needs of RV dealers. To us, this means that those DMS providers know their software is lacking.
What’s the solution?
The only solution we know of with regard to getting the most from your DMS and QuickBooks without interruption is to use EverLogic. Full integration with QuickBooks is one of the pillars that makes EverLogic powerful for RV dealerships and it’s one of the reasons why we’re able to get RV dealerships up and running so quickly when they start using EverLogic.
We’re going to be extremely transparent here and just say it…to try and build an accounting system to rival QuickBooks and QuickBooks online would have been nearly impossible to do while still building a robust DMS that meets the needs of RV dealers. QuickBooks is the most popular accounting system on earth because it’s simple, effective, scalable, robust and built for businesses of all sizes. It’s been around for decades and is without a doubt the ideal accounting software for most RV dealers. So, we built EverLogic with RV dealerships and QuickBooks in mind from day one.
And one more note about the scalability of QuickBooks: Both the desktop and online versions of QuickBooks are built to scale for RV dealerships of any size, even with multiple locations. As your dealership(s) grow, so grows QuickBooks. Some other DMS providers may say otherwise and, while they’re entitled to their opinions, they’re simply not accurate.
Problem: Accounting system is broken or difficult to use
Solution: Use a DMS that fully integrates with QuickBooks
Problem #3: Long-Term Contracts Only Benefit Software Companies
We agree. You’ve likely heard on a phone call with a sales rep or seen on some forum that most DMS providers will lock your dealership into annual or multi-year contracts. And perhaps they justified this by saying something like, “We want our customers to get the most out of our software and it takes time,” or, “Our onboarding period is three months so we require new customers to be with us at least that long.” We’ve listed this as one of the top five problems with RV dealership DMS systems because it is (and should be) a deal-breaker.
On occasion, you may come across a DMS system that does bill monthly, like AutoPro.io, but those systems often lack all of the features needed by RV dealers and are often more costly than EverLogic.
What’s the solution?
There are a few solutions available if being locked into a long-term agreement for a DMS is your biggest concern. It’s important to evaluate what you’ll have to sacrifice in order to achieve that goal. Something like the Flyntlok DMS could meet your needs if you only care about avoiding long-term contracts in your next DMS, but Flyntlok isn’t specifically designed for RV dealerships. And that’s just one example of many.
The best advice we can give you is to see if EverLogic can work for your dealership. It’s the only DMS that’s designed specifically for RV dealers and does not require long-term commitments (in addition to the other key benefits we’ve mentioned so far, like QuickBooks integration). Choosing the wrong DMS can mean months of toil and heartache for your team.
Problem: Long-term contracts for DMS systems do not benefit RV dealers
Solution: Buy a DMS system that allows you to cancel any time without paying extra
Top Five Problems With RV Dealership Software
Problem #4: Training And Support Fall Short
We’ve all been there. You buy something new and you don’t know how to use it. The user manual didn’t cut it and there’s no phone number to call to get help. That’s not how customers should be treated.
You absolutely should not expect to be given anything less than a white-glove experience when you buy software that’s going to cost your RV dealership hundreds or thousands of dollars (here’s more on RV dealership software pricing).
What’s the solution?
Here’s a simple check-list to determine if your current or prospective RV dealership software is treating you right with regard to support and training. You should be getting:
- Onboarding and setup coordinated by a real person
- Comprehensive training for everyone who will use the software
- Access to real humans who can answer technical or general questions
- Help articles and videos
- A dedicated account manager or point of contact who knows you by name
If your RV dealership software doesn’t offer every support-related feature above, you simply may not be getting the level of support you need. EverLogic offers all of the support features above and we take it a step further. Every EverLogic customer gets a dedicated account manager who proactively seeks out ways to help them grow their businesses. You can think of them more as complimentary business growth advisors.
And here’s some insight from the perspective of a software development company: The only reason why companies don’t offer better support is so that they can cut down on costs or they don’t want to make changes to their software. At EverLogic, we know that there are always ways we can improve our software. We make those changes based on feedback we get from our customers. In fact, we have a whole team dedicated entirely to implementing software changes that are critical to helping the RV dealers we serve grow their dealerships.
Problem: Training and support do not meet expectations and needs
Solution: Work with a DMS company that cares about you and your success
Problem #5: The Cost Is Too High
How do you evaluate the cost of RV dealership software? Is it just price? Payment frequency? Contracts? Or do you look at the whole picture with regard to your employees’ time, your time, employee satisfaction, customer satisfaction? Perhaps you care most about the direct impact RV dealership software will have on your bottom line beginning day one and have some amazing financial formula that will give you precise forecasts based on different operational scenarios.
The new customers that we’ve spoken to recently cared most about these things before they chose to partner with EverLogic:
- Onboarding time – How long will it take to get my RV dealership started?
- Ease of use – Will new employees be able to use this quickly?
- Scalability – Can I use this RV dealership software for multiple locations?
You probably guessed that EverLogic’s answer to those questions is “yes.”
2020 was an interesting year for RV dealerships. While much of the world was losing out on business, consumers found themselves stuck at home and, some had a lot of cash to spend that would have otherwise gone to vacations, eating out, or other activities. RV dealers, for the most part, had tremendous success during the pandemic because they offered a travel and recreational experience that couldn’t be found anywhere else. RV sales went through the roof for many dealers. Most RV dealers biggest challenge was getting replacement inventory because of reduced supply and strong demand. Inventory management tools became critical to properly identify and forecast needs. But those same RV dealers still had to run the back office, accounting, operations, sales, service, and customer relationship functions of their businesses. Cash may have been flowing in, but time was in short supply. And for most dealers today, time is still the most valuable asset they have. The top five problems with RV dealership software were even more evident for unprepared RV dealers in 2020.
What’s the solution?
EverLogic’s 30-day onboarding period, simple dealership management system, and scalable configuration meet the needs of RV dealers today unlike any other software solution. For RV dealers who are looking to position their dealerships for sale or acquisition, EverLogic offers extreme clarity through reporting that connects every facet of the dealership to true costs and profit, powered by QuickBooks. For any dealership pressed for time, our team gets it. We’ve built software from the ground up that’s designed to save your team’s time so they can help you profit more with confidence, starting on day one.
Problem: The cost of buying new RV dealership software is too high
Solution: EverLogic – the only DMS system with fast onboarding and simple, powerful solutions at every level
The top five problems with RV dealership software don’t have to be problems for you. To learn more about how EverLogic can help you grow your dealership with confidence, consider scheduling a demo with one of our success consultants.